The 5 Key Elements of a Unique Selling Proposition

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As I shared in last week’s post (A Simple Marketing Template for Coaches and Consultants) that I love templates. Today I am going to give you the pieces for three more templates – this time for developing your Unique Selling Proposition! This concept will be covered in much greater depth in my upcoming Website Content Writing Course for Coaches and … Read More

How to Improve your Website Copy in Under 10 Minutes

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Copywriting can be pretty mystifying, especially if you don’t consider yourself a “writer.” Not to worry! Here’s a simple way that you can take your existing Website copy and make it infinitely better! Usually, when a client comes to me, their pages look something like this: There’s nothing wrong with what’s written. In fact, this is the copy that is on my … Read More