You’ve just finished work with your latest client. They’re happy, you’re happy, and you feel confident that you’ve over-delivered on all of your promises. Even they think they may have paid too little for your amazing service. And yet, when you ask them to write out a testimonial, there never seems to be a good time for them. When you … Read More
What Do You HATE In Your Business?
Hate… Such a strong word. Such a negative topic. But you’ve got to deal with the negative sometimes in order to appreciate the positive. That being said, there are things that we all hate to do in our businesses. I know that for me, these things are… Reading and responding to Emails. Scheduling. Book-keeping. So what I’ve done is worked on … Read More
How to Quickly and Easily Increase Your Prices 20% (Without Backlash)
Back when I was doing magic at corporate and non-profit events full-time, I was able to increase my prices 500% (5x for you math-wizzes out there) in a period of just 12 months. I did a lot over that 12 months to make that happen…but I have a tip that can show you how you can increase your prices 20% … Read More
Business Owners: Increase Productivity, Kill Distractions, and Have More Free Time With This One Tip
We all get swept away in Emails that come in one after the other, phones that ring off the hook, and the constant firefighting that is running a business. I get it, and I’ve been there too. The problem with this is that when you’re obsessed with being constantly available for others, “time vampires” flock to you and suck the … Read More
Why You MUST Niche-Down Your Business
Before I got serious about studying marketing (in specific, direct-response marketing), my goal was to market to every potential client I could. “If it has a pulse and a wallet, I want to talk to it.” I didn’t care what it was, as long as I was being paid for my time. Only now do I realize what a mistake … Read More
How to Market Your Website Like Marvel Comics
Alright, I’ll admit it…I’m a nerd. I’m into video games, coding, and lately…comic books! After watching some of the Marvel movies, I became so interested that I wanted to fully immerse myself into that culture, so I’ve begun a journey for reading all of the “important” Marvel comics from the 1960s to today. My journey began with The Amazing Spider-Man, and … Read More
5 Mistakes I’ve Made as an Entrepreneur/Business Owner
This is another video from a few years ago, but it’s still so true. In this video, I talk about 5 of the biggest (of many) mistakes I’ve made as a young entrepreneur. These are all mistakes that other entrepreneurs and business owners have made as well. Enjoy!
The 5 Pages You NEED On Your Website
This is a somewhat older video of mine, but the principles still apply! In general, there are 5 pages you need on your website. Whenever possible, I try to always include these (if not, less). There’s no reason to have 50 pages in your navigation. 🙂 Sky