UPDATE: I’ve recently written several posts about WordPress security, which you can read here: How to know if your WordPress site has been hacked. How are most WordPress websites hacked? Let’s Go Phishing – How a thoughtless click almost costed an event planner her Website. I recently Googled my client’s sites and saw this awful message: I didn’t design their site, … Read More
How to Use the Power of Processes to Achieve More Freedom in Your Business
This is a bit of an old video, but it will teach you how to put systems and processes into your business so that you can achieve more freedom in your business, and how to do business on YOUR terms. By the way, I use ActiveCampaign to effectively automate many parts of my business. Read my review and comparison of … Read More
3 Strategies for NEVER Getting Blogger’s Block Again
As someone who creates content just about every day of the week, I know just as well as anyone that figuring out what to write for your blog can sometimes be a challenge. That blank screen is just about the worst! Luckily, I have some strategies for you to use so that you will never be starved for content ideas on … Read More
How to Out-Spend Your Competition Every Time (On a Low Budget)
Dan Kennedy has a saying, and it’s that “the business that can spend the most to acquire a customer wins.” I will admit…when I first heard this from one of my mentors I was pretty discouraged. After all…I was brand new in business. How could I out-spend my competition when I was barely making any money to start with? Visions came to mind … Read More
How to discount without devaluing yourself
It is tempting when starting out in business to want to discount, discount, discount. After all, that’s what people want, right? Low prices? Wrong. It actually turns out that the more people pay for something, the more perceived value that item has. There is a study (that Dan Kennedy references in one of his talks…I cannot for the life me … Read More
An Unexpected Surprise: How I Got 25 QUALIFIED Leads Overnight
The following was posted on 2016-02-23 on my now discontinued blog, The 20 Something Entrepreneur….but its lessons still very much apply. Most people exaggerate when they use the word “overnight” to describe success, but in this case, I’m not exaggerating. On Monday I made a decision and sent an Email. On Tuesday, I had 25 qualified leads. The decision was to offer my … Read More
Two Entrepreneurial Quotes to Live By When Times Get Tough
Being an entrepreneur is not easy. When we’re not out on our fancy private jets, sailing around the world, and playing golf in exotic places, there is a lot of real work that has to get done. If you’ve been an entrepreneur or small business owner for any amount of time, you know that this world ain’t all sunshines, rainbows, and … Read More
3 Important Business and Marketing Lessons Learned from Playing Over 500 Hours in a Single Video Game
Over the past 6 months, I have logged over 500 hours in a single video game, and it has been surprisingly helpful for my business. They’re called MMORPG’s (Massively-Mulltiplayer Online Role-Playing Games) which is a fancy way of describing a game where you create a character and progress along with millions of other players from around the world via the Internet. The draw … Read More
What is an Expert, and how can you grow your business by being one?
Short post today… One of the most common things I hear from people who are in business is, quite simply, “What is an expert, and how I could I possibly be considered one?” The answer is simple: an expert is anyone who knows just a little bit more than the audience they are teaching. Think about it…if you have owned cats … Read More
5 Signs It’s Time to Raise Your Prices
When you’re a solo entrepreneur — especially one selling creative services — pricing is something that can be somewhat etherial. What is it? Who sets it? Why is one price acceptable, and another isn’t? Is it the same for every client, or do you give some clients discounts This leads most people to just picking a price based on what the competition … Read More